Friday, July 29, 2011

Rachel Zoe Launches Exude Lipstick Line in New York City

Supermom, style icon, and power woman Rachel Zoe has snagged yet another brand collaboration. This time, it's beauty based. On Thursday, June 28, Zoe took to New York City's Plaza Hotel to officially take on her role as Exude Lipsticks' new brand ambassador. According to, Zoe hates when "lipstick dries up because [she] has to talk." To solve this dilemma, Exude will a "moisturizing and anti-aging formula - Vitamins E and C, Omega-3, Omega-6, and Goji Berry." The lipstick line will offer a variety of shades ranging from warm plums to rich reds. 

Check out photos from the launch below.

(Photos via at WireImage)


Your Girl on the Go, Liana

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